Profile of Speakers  

Speakers

Ms. Yoly Ong

Ma. Yolanda V. Ong is currently Group Chairperson of Campaigns & Grey and 6 affiliate companies: Campaigns PR, Inc.(CAPRI), Camp Apple, Campaigns Cebu, Neuron, Campaigns Social Response (CSR), and Bacon Brand Activation.

While the Campaigns group continues to grow, instilling corporate social responsibility in the private sector remains a personal mission.

Yoly has added to her roster of achievements.  This year she is Chairman of the 20th Advertising Congress and was last year's Chairman of the Association of Accredited Advertising Agencies-Phils. (4As-P).  Just recently she received the CEO Excel Award from the IABC.  She is also one of the ten "Woman of the World 2006" awardees of Marie Claire Magazine. 

In 2004 Yoly was a Finalist for Socially Responsible Entrepreneur in the first Entrepreneur of the Year Awards.

In 2002 she earned her degree in Masters in Public Administration (major in Leadership) from the Kennedy School of Government, Harvard University.  She garnered the prestigious Lucius Littauer Award for leadership and academic excellence, one of 12 awardees from a population of 240 international students. She was also simultaneously granted the Mason Fellows Award, one of only three who received both honors. 

Also in 2002 the Advertising business honored her with the Industry Maverick Award and the Creative Guild Lifetime Achievement Award. The UP Alumni Association also named her Outstanding Professional in Mass Communications.

Married with two sons, she graduated from the University of the Philippines with a degree in AB Journalism.

Her trademark passion for excellence, innovation, diligence and determination has not waned.  As Yoly always says, “let’s try to leave this world a better place than when we found it.”

Atty. Adel Tamano

Atty. Adel Tamano is the spokesman for the Genuine Opposition, University President of the Pamantasan ng Lungsod ng Maynila and partner of Kapunan Tamano Villadolid & Associates. He is a licensed lawyer.

He majored in A.B. Economics at the Ateneo de Manila University where he also took his Juris Doctor. He studied Master of Public Administration, with a concentration in Judicial Governance and Reform at the University of the Philippines. In 2005, he received his Master of Laws at the Harvard Law School, where he was a Graduate Program Scholar and Islamic Legal Studies Program Scholar.

He received the 2007 UP NCPAG Distinguished Alumni Award and is a lecturer at the Ateneo de Manila University, Far Eastern University and Pamantasan ng Lungsod ng Maynila.

Mr. Butch Abad

Rep. Butch Abad, a former member of the House of Representatives was elected in 1987 representing the Lone District of Batanes. He was re-elected in 1995, 1998 and 2001. He served as Secretary of Agrarian Reform during the Aquino Administration.

Abad finished Bachelor of Science in Business Management, and Bachelor of Laws at the Ateneo de Manila University and passed the Bar Examination in 1985. A fellow of the Edward Mason Program in Public Policy and Management at the Kennedy School of Government in Harvard University in Cambridge, Massachusetts, Abad also holds a Masters in Public Administration degree.

Abad was a union organizer/trainer, research director of the Ateneo Center for Social Policy and Public Affairs, and a legal and management consultant to different local and foreign foundations. He was also the chairperson of the Council of Asian Liberals and Democrats.

Mr. Rolando Tanabe Averilla

Mr. Rolando Averilla is the Chief of Staff—Operations for the Office of Sen. Antonio Trillanes IV and a teaching associate at the Asian Institute of Management. He received his degree in Bachelor of Science in Commerce, Major in Management of Financial Institutions from the La Salle University and his Master in Business Management from the Asian Institute of Management. He is a candidate for Doctor of Philosophy, Major in Social and Organizational Psychology at the Ateneo De Manila University.

Facilitators

Mr. Samuel Santos
Media Relations Consultant, Liberal Party of the Philippines
Director, Print Media Services, Senate of the Philippines

Mr. Santos is the Media Relations Consultant of the Liberal Party of the Philippines and a Contributing Writer for Liberal Philippines, a quarterly magazine of the Liberal organizations in the Philippines.  In the government he is the Director of the Print Media Services of the Senate of the Philippines. He has a vast working experience as a journalist prior to his entry to government service in 2004. He has served in various capacities as editor, researcher, reporter and correspondent for the major dailies such as, The Philippine Star (a national daily), the Philippine Daily Inquirer (a national daily), Arab News, Saudi Gazette, Philippine Daily Globe, Manila Chronicle and the Manila Standard. He also served as Executive Director of a media NGO, the Policy Review and Editorial Services (PRESS). He graduated from Ateneo de Zamboanga with a Bachelor degree in Mass Communications. He participated in the 2nd CALD Communications Workshop in Phnom Penh last year, 2004.

Ms. Adela Santa Cruz-Espina
Managing Editor, The Liberal (Official Publication of the Liberal Party)

Ms. Adela Espina is a freelance writer and public relations practitioner. She is currently a media consultant for the Liberal Party of the Philippines (LP) National Headquarters and managing editor of The Liberal, the official publication of the Party. She is a freelance public relations and corporate communications consultant to various companies and organizations, but has recently registered a private company, Writeshop Editorial and Publishing Services Corp.  Among her many previous stints in media, she served as the online editor and website administrator of the Philippine Star Online Edition and day desk editor / copy editor of the Philippine Times Journal. She received her education from the University of Santo Tomas with an Industrial Engineering degree.

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